2020 Conference Agenda

“System of Systems”

The PrecisionAg® VISION Conference as it approaches its fourth edition January 14-16, 2020, finds the North American precision agriculture / digital farming sector with a more wholistic view than ever – but pulling together the many data-linked pieces requires a fix of remaining bugs and gaps in the system. In Seattle you’ll learn the latest in the mission-critical areas that will drive ag technology the next 2-3 years.

January 14, 2020

2:00 – 6:00

Optional Pre-Conference Tour (tentative)

Plan to join us on the afternoon prior to the opening of the 2020 VISION Conference for extended networking with fellow attendees and an educational hands-on look at technology in action in Pacific Northwest agriculture. Stay tuned for details.

January 15, 2020

7:00 – 8:20

One-on-One Meetings | VISION Conference Meeting Room
Networking Breakfast

8:30 – 12:00

Welcome | Introduction

Opening Keynote: “Change is a Choice”

Dr. Kevin Freiberg, noted business speaker and international best-selling author, returns to open the 2020 VISION Conference with a concrete five-step plan that will help you and your customers turn the promise of precision agriculture into a reality.

Clean and Easy: Data’s Next Step

Mission accomplished: Nearly everyone agrees it’s important to capture real-world field data. But what if it’s dirty data? Or unwieldy to handle and make use of? Hear from experts who think not only that data is the new “oil” but that it also can be readily refined.

Technology Lightning Round

12:00 – 1:30

Networking Lunch

1:30 – 4:00

Imagery: Is Ag’s Future in the Sky?

Whether by drone, fixed-wing, or satellite, remote sensing is taking quantum leaps in accuracy, interpolation, and predictive analytics. But timeliness and usability remain bugaboos. You’ll leave with a sense of how central imagery can be to crop production.

Technology Update

Robotics and Automation in the Real World

Never mind autonomous vehicles and unmanned fields – most of agriculture will be happy just to shed the industry’s most expensive, repetitive, dangerous, and backbreaking operations. You’ll learn about practical solutions and how they fit into the bigger, longer-range picture.

4:00 – 5:00

Roundtable Discussions

5;00 – 7:00

Gala Reception

January 16, 2020

7:00 – 8:20

One-on-One Meetings | VISION Conference Meeting Room | Networking Breakfast

8:30 – 12:00

Precision Application and Crop Inputs

So-called “see and spray” and drone/UAV technologies threaten to upend a half-century-old model of crop protection application. How real is the threat? You’ll get a better understanding of how near the impact is and what the ramifications may be.

Technology Update

Crop Input Development: Precision’s Current and Future Impact

Many crop input suppliers are now deep into precision technology and digital farming. What does this mean for the farmer service model? For crop input distribution? For the R&D pipeline? Hear from the experts about what’s around the corner.

Technology Lightning Round

12:00 – 1:30

Networking Lunch

1:30 – 4:30

Ag Technology’s Inefficient Business Model

Invent and fund a technological solution – then figure out whether agriculture might be able to put it to practical use. It’s not an efficient business model, especially given agriculture’s tight margins. We’ll discuss a potentially better way.

Technology Update

Technology’s Pull-Through Effect from Downstream

Food processors and retailers, in a daily dialogue with consumers, are pulling harder and harder for greater transparency, traceability, and sustainability. Learn what this will mean for you and the technology you’re using today – and tomorrow.

Reprise Discussion: What Have We Learned? How Can We Put It All Together?

Session leads from across our two days together return to the stage and engage attendees in a dialogue about “next steps” for 2020 and beyond and how all sectors of precision agriculture and digital farming can work in greater harmony in service of the grower.


Conference Adjourn

Make plans now to join us in Seattle for the 2020 VISION Conference – Jan. 14-16, 2020.