Doug Applegate

Doug Applegate

CEO/Owner, Applegate Acres Co/ Praxidyn

Doug Applegate started farming and taking night classes at Iowa Western Community College in Council Bluffs at age 16.  He earned an associate degree in Farm Management and has taken many additional studies including programming and electronics.  He and his wife love farming, working together and serving in their church.  Doug has always enjoyed building things for the farm and passed this passion onto their two sons. 

Praxidyn, their manufacturing company, was started with their sons to create automation for the farm.  Mechatronics is their specialty, and they do the mechanical and electronic engineering along with all the software from the embedded control, app, and cloud service software.  Mixmate is their first product and is an automated blending and recordkeeping system primarily used to blend crop protection products.  Farming and engineering are Doug’s two career choices, and he has the privilege of doing both with his family.   

Doug has also been involved with AgGateway since 2012.  AgGateway is a global, non-profit organization with the mission to develop the resources and relationships that drive digital connectivity in global agriculture and related industries.  He works with many individuals and companies who contribute their time in standardizing data communications so that farm equipment and office data systems can all work together for the traceability of crop inputs and farm production. 

All of these endeavors have led to greater operating efficiency for their farm and for others around the world. 

Chad Hertiz, AFM

Chad Hertz, AFM

Chief Operating Officer, Hertz Farm Management, Inc.  

Chad is the third generation of accredited farm managers in the Hertz family. During his 25 plus years at Hertz Farm Management, he served as a professional farm manager and licensed real estate agent, advised ag technology and precision agriculture, and leads the information technology team. 

Chad is an active member of several professional and local organizations including the American Society of Farm Managers and Rural Appraisers (ASFMRA). He is a past president of the Iowa Chapter of the ASFMRA and winner of the ASFMRA Early Career Award. Today Chad serves on the Non-Operating Landowner working group with 4R plus, an Iowa organization promoting conservation and soil health efforts with farmland owners and operators.  

Chad graduated from the University of Illinois College of Agriculture with a degree in Agronomy earning Highest Honors. He earned a Master of Science degree in Ag Economics at the University of Illinois as well, specializing in production economics and precision agriculture. 

 

Brian Lutz

Brian Lutz

Vice President, Agricultural Solutions, Corteva Agriscience 

Brian Lutz leads the Farming Solutions & Digital sub-function within the Research & Development organization for Corteva Agriscience.  In his role, Brian is responsible for the development of digital solutions that support the R&D pipeline and enable Corteva’s business.  He also serves as a member of the R&D Leadership team. Brian joined Corteva in 2021 in the Portfolio Strategy Program Management role and continues to contribute to the company’s long-term strategic planning. 

Prior to starting at Corteva, Brian was Chief Science Officer at The Climate Corporation, and was also a member of Bayer Crop Science’s R&D Leadership Team. Before joining industry, he had an academic career focused on studying soil carbon and nutrient dynamics and has an extensive amount of experience working at the science-policy interface on topics associated with global environmental change. 

Brian was raised on a fourth-generation corn and soybean farm in Ohio and remains closely connected to his family’s farming operation.  Brian earned his undergraduate degree in Biology from the College of Wooster and his Ph.D. in Biogeochemistry from Duke University. He also holds certificates from Northwestern University in executive education and business management. 

Ben Sloan

Ben Sloan

Vice President of Strategy and Product, Ever.Ag

Ben Sloan is Vice President of Strategy and Product for Ever.Ag. He is responsible for the design, development, and deployment of FieldAlytics. Prior to his role at Ever.Ag, Ben led the development of first of its kind tools at AgSolver connecting farm profitability with environmental performance. Ben holds Masters and Bachelor’s Degrees in Mechanical Engineering from Iowa State University. 

Jennifer Goldston

Jennifer Goldston

Founder and CEO, AgTech PR

Jennifer established AgTech PR in 2019 following a 25-year career in public affairs, marketing and communications. Current clients span the agriculture and food system – with innovations ranging from biologicals, robotics to data solutions. Previously, Jennifer served in executive communication roles at Campbell Soup Company, DuPont Pioneer, Fleishman-Hillard and Ocean Spray Cranberries. She also served as DuPont’s Food & Agriculture Division communications lead to build DuPont’s reputation as a thought leader in global food security – the program earned two PRSA Silver Anvils and Best in Show. Jennifer has a Master of Science in Integrated Marketing Communication from Northwestern University’s Medill School of Journalism and Kellogg School of Business, and a bachelor’s degree in communications from Washington State University’s Edward R. Murrow School of Journalism.

Vonnie Estes

Vonnie Estes

VP of Innovation, International Fresh Produce Association

Vonnie has dedicated her career to driving value from emerging technologies in the food supply chain. With a rich background in technology leadership at major firms such as DuPont, Monsanto, and Syngenta, she excels in connecting technology innovators with producers. In her current role as VP of Innovation at the International Fresh Produce Association Vonnie leads initiatives to infuse technology throughout the produce industry’s supply chain, addressing critical needs. She hosts the thought-provoking podcast “Fresh Takes on Tech,” exploring solutions to pressing needs.

Additionally, she spearheads the Fresh Field Catalyst Accelerator, introducing new technologies to the industry. As the chair of the CEA Council, Vonnie plays a pivotal role in uniting the industry on key issues. Recognized as a leader in her field, she was honored with the Rosalind Franklin Award for Leadership in Industrial Biotechnology. Vonnie is a sought-after speaker and is extensively published. She extends her influence by serving on company, advisory, and government boards, showcasing her commitment to advancing the intersection of technology and agriculture.

Ron Osborne

Ron Osborne

Global Head of Technology for Agriculture, Amazon Web Services (AWS) 

Ron Osborne is the Global Head of Technology for Agriculture at AWS (Amazon Web Services). Ron helps global agribusinesses across the value chain to modernize, achieve business and enterprise agronomy product and IT goals, and innovate. Ron has over 15 years of experience leading product development, enterprise IT, and business development within agribusiness and financial services.

Prior to joining AWS, Ron served as the Chief Technology Officer and Chief Product Officer of Farmers Edge. In addition to being a Certified Solutions Architect at AWS, Mr. Osborne has a Masters in Software Development, an Executive Masters in Business Administration, a Graduate Certificate in Supply Chain Management, and a Bachelor of Arts. 

Kathleen Glass

Kathleen Glass

VP of Marketing, AquaSpy

As Vice President of Marketing for AquaSpy, Kathleen is helping farmers embrace technology to make their farms more profitable. Kathleen has over two decades of sales and marketing experience in SaaS and managed services for emerging technologies including IoT, CyberSecurity, Privacy, and AI.  

Ernie Chappell

Ernie Chappell

Founder and Former President, Ever.Ag Agribusiness

As President of Ever.Ag Agribusiness, Ernie leads a team focused on solutions for Ag Retailers and Ag Service Providers and enhancing their engagement with Growers. With over 30 years of experience delivering solutions to agribusiness spanning digital agronomy solutions and business management, Ernie has had the pleasure of working with Ag Retailers up and down the supply chain. The mission of Ever.Ag is to streamline the supply chain to feed the world’s growing population and is exemplified by their ever-advancing solutions. Ernie was raised in Alberta, Canada and currently resides in Tennessee. 

 

Bob Trogele

Bob Trogele, PhD

Chief Operating Officer and Executive Vice President 

AMVAC

Ulrich (Bob) Trogele joined AMVAC in January 2015 to focus on growing the business across multiple product lines and geographies, achieving greater profitability, and establishing a pipeline of future opportunities through innovation and strategic relationships. As COO he oversees sales, marketing, and business development on a global basis. Additionally, he has been a voluntary Adjunct Professor at the Berlin School of Economics & Law, educating Asian European MBA’s as future leaders in global business and society. He is an independent board director of Clean Seeds Capital Group and the Farm Journal Foundation and sits on the board of the Agricultural Retailer Association.